Mike has had a nice to start to February with the sale of LesDeux.com from his domain marketplace DomainMarket.com for a cool $25,000 USD.
Currently, the whois hasn’t been updated so the owner is yet to be confirmed but it could be an upgrade for Les Deux the online clothing company who operate in Denmark using LesDeux.dk, I could be completely wrong of course as Les Deux is also a popular skiing location in the french alps and might have been purchased by someone related to that industry we shall just need to wait and see.
It appears that there might have been some negotiating done on the deal, a historic screen grab shows the domain listed for sale on Domain Market for $39,888 back on the 4th of August 2017 so the buyer either worked with Mike to get to a price of $25,000.
It looks like Mike’s company acquired the domain name LesDeux.com in 2010 holding the domain for a little over 8 years before selling yesterday, Prior to Mike owning the domain name it looks like it was owned by Les Deux Estate of Hollywood which operated a Restaurant / Bar, which closed down and is now named Liaison Restaurant + Lounge.
Lets assume Mike paid $9 for his renewals @ 8 years – $72 + $265 acquisition cost – Total investment of $337 has returned Mike approx $24,663 in profit – 7,318% ROI – These are returns that everyone in the industry would love to make but Mike’s company Domain Market owns hundreds of thousands of domains and needs to pay renewals every year so Mike needs these sales like these at high margins to help with the day to day running costs.
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